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IDEAg Interconnectivity Conference Debuts: Top Agriculture Minds Challenge U.S. to Make Rural Interconnectivity Top Priority — July 18, 2012

Press Release from Cygnus Business Media’s IDEAg Group

DES MOINES, Iowa, Jul 18, 2012 (BUSINESS WIRE) — Hundreds of top farm producers met at the IDEAg Interconnectivity Conference in Altoona, Iowa last week to connect with their industry’s most influential leaders in the practice of interconnected farming. The event was created based on a growing need for interconnected agriculture and wireless technology data and information. John Deere, Slingshot by Raven and AT&T headlined the event as Platinum Sponsors, showcasing their company’s 21st Century agriculture products now providing farmers with data that was once considered impossible to access or retrieve.

“For AT&T, IDEAg Interconnectivity is an essential event to present the future of agriculture to a select audience of thought leaders in the space and to show that audience our interconnected future,” said Tom Hopkins, Director of Public Affairs for AT&T.

“Feedback focused on the products and services showcased at IDEAg Interconnectivity,” says Raymond Bianchi, vice president and group show director of the IDEAg Group. “A majority of farmers who attended are already using connected ag products so they are acutely aware of the ROI benefits. Many attended to gain more knowledge on specific brands and equipment; others were interested in full array of interconnected technology and really wanted to see what their next step would be in integration for their operations.”

Trimble, AgIntegrated, SST Software, Wells Fargo, United Soils, AgSync , FHR Farms, CDMS, Inc., Agri ImaGIS Technologies, Inc., AgSense, TapLogic and AgCam/Dakota Micro were Gold, Silver, Bronze and Supporting sponsors, giving attendees a full range of technology info, with representatives from each available to provide in-depth coverage on their products.

“IDEAg Interconnectivity is the first agricultural event to bring together the entire value chain from top producers to equipment to agribusiness that allowed for three days of intense interaction,” said Mike Santostefano, director of marketing and business development for AgIntegrated. “Our investment in this event has garnered many times the business and we are fully supportive of the event for years to come. In the end this event has brought together the best attendees and is sure to be the event for Interconnected Agriculture for years to come.” Attendees also heard from former Secretary of the U.S. Department of Agriculture (USDA) and two-term Governor of North Dakota, Ed Schafer who called upon the U.S. to ensure that interconnectivity continues to expand into the rural areas of America. Citing the influence U.S. farmers have on the global agriculture market, Schafer noted that in the country’s ag market has a global impact adding that our farmers must play an active role in how information is being distributed and consumed domestically and globally.

“We really liked the focus, Interconnectivity and agriculture are very important to us. No other precision ag event has this focus and we like to be a leader where the industry is going,” said Ryan Molitor, Marketing Supervisor of Slingshot by Raven. “IDEAg Interconnectivity is important and this event put us in front of key leaders and producers. We are looking forward to a great event in 2013.”

IDEAg’s Interconnectivity Conference is an educational forum that provides information and allows discussion on the complexities of our interconnected age as it relates to ag products. The 2013 Interconnectivity Conference is scheduled for June 25-26. To receive IDEAg Interconnectivity News, register here to stay connected. To learn more, visit Ideaggroup.com/ideag-interconnectivity.

IDEAg Group (IDEA-ag) Group delivers an optimal experience to attendees, exhibitors and industry thought leaders, unlike any other in the agricultural space. Through its established farm show events (Farmfest, Dakotafest, Amarillo Farm and Ranch Show, Northern Illinois Farm Show) and innovative new summits and conferences (Interconnectivity Conference), the IDEAg group is dedicated to bringing interactive, content-rich, high-value events to the marketplace that connect producers to the providers of new and innovative solutions to agriculture.

IDEAg and the IDEAg Interconnectivity Conference are properties of Cygnus Business Media. The company reaches millions of professionals annually. As one of America’s top business-to-business media companies, Cygnus is leading the way in providing targeted content to top decision-makers and organizations. The company’s corporate initiatives and organizational architecture are built with one goal: fully engaging audiences in aviation, building & construction, public safety & security, and agriculture vertical markets, as well as diversified industries such as transportation, printing, accounting, and vending.

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For more informations please contact:

Mike Santostefano – AgIntegrated